AMD's 50x15 Campaign

The TED (Technology, Entertainment, Design) Conference started yesterday and from what I have seen it has been an incredible conference so far. You can read all about it on their blog.

One thing that I have learned about from it is AMD's 50x15 campaign. 50x15 is a campaign which has the goal to connect 50% of the world's population to the internet by the year 2015. If they reach that goal the internet will have approximately 3.5 Billion users, 2.2 Billion of them added within the course of just seven years.

The church has typically responded to technology and digital movements pretty slowly, although we are getting better. Just read about Greg Atkinson's switch to HD at Bent Tree Bible Fellowship, in Carrollton, TX. Todays screens are tomorrow's pews. Today's models of church are tomorrow's out of touch and dying churches.

Now is the time for boldness! We must begin to take steps to prepare to engage this culture on their terms, using their terminology, so their condition isn't terminal.

Globalization and digitalization is where we're headed. Are you and your church ready to step into this brave new world?